Find your profitable niche.

How to read a niche guide

Every niche guide follows the same layout, so you can compare niches side by side. It opens with a snapshot of the niche on Etsy: how crowded it is, the average price range and which way the trend is moving. Then come the product ideas, each marked with a difficulty level, a profit level and suggested tags. The guide ends with the best months to sell, ways to stand out from shops already in the niche, and answers to common questions.

Use the guides to cut a long list down to two or three niches. Look for a price range that leaves room for production, Etsy fees and shipping, competition you can realistically take on, and product ideas you would enjoy designing. Then test a few listings in each niche before you commit a whole collection to one.

The list is sorted alphabetically and split into pages. The guides are general research, so check the current Etsy search results for your own idea before you publish.